http://blog.robwebb2k.com/2007/05/20/branded-e-commerce-and-whiskeymillitiacom/ Startups, technology and whatnot. Fri, 23 Apr 2010 13:34:56 +0000 hourly 1 http://wordpress.com/ http://blog.robwebb2k.com/2007/05/20/branded-e-commerce-and-whiskeymillitiacom/#comment-15 SilenceD Wed, 11 Jul 2007 16:13:00 +0000 http://robwebb2k.wordpress.com/2007/05/20/branded-e-commerce-and-whiskeymillitiacom/#comment-15 In related recent news: Zappos bought 6pm.com from Ebags and plans to continue to operate it as a separate brand. This might suggest a new strategy for startups: start a niche-niche retailer and sell it to the industry leader. However, much of the work in etail is upfront and capital-intensive (especially vendor relationships and inventory in the absence of reliable drop-shipment). In related recent news: Zappos bought 6pm.com from Ebags and plans to continue to operate it as a separate brand. This might suggest a new strategy for startups: start a niche-niche retailer and sell it to the industry leader. However, much of the work in etail is upfront and capital-intensive (especially vendor relationships and inventory in the absence of reliable drop-shipment).

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